Tracking Effectiveness of Colorado’s Public Option Health Coverage

A new report finds Colorado's standardized health-insurance plan, known as the Colorado
Option, is changing how consumers interact with insurance, reports Public News Service. In
2024, more than 93,000 Coloradans enrolled in Colorado Option plans, more than doubling
enrollment in 2023 and representing more than a third of all enrollments through Connect for
Health Colorado. More insurers are also offering plans, providing much-needed competition in
12 counties. Primary goals for the Colorado Option were to make insurance easier to
understand and more affordable, and to improve health outcomes for historically disadvantaged
communities.